US Consumer Demand Index at new all time low

In November and December 2008 surveys, Afro-Americans households displayed significantly higher buying intentions than the overall average for US families. This Obama-effect among African Americans is even stronger now after the euphoric inauguration. Unfortunately this optimism does not extend to other American households. Business activity, including the extension of credit, seems frozen, and so, therefore, are consumer buying intentions. As a result the January survey is showing the most depressed picture for consumer demand we have ever recorded, since our first survey in February 2001.
 
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